Describe any 6 major benefits of integrating marketing communications efforts across available media options.

Discuss the strategy of Ritz-Carlton in creating competitive advantage.

-Identify the essential things for the continued growth of an enterprise.

14- Mention the principles of change .Analyze when change works and when it does no. CLO5

15-What are the main steps of a good personal business plan?CLO6

16- In the conclusion, explain the effects of this course on his or her career and personal life

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